Travel & Tourism2025
Group travel booking website
A full website for an independent UK travel agency specialising in group bookings, holiday packages, and bespoke travel arrangements.
The engagement
Premier Group Travel operates in a niche that the big booking platforms don't serve well — bespoke group holidays and corporate travel. We built them a site that reflects that specialism: group booking with custom quote requests, holiday package browsing by destination, bespoke travel consultation booking, and guidance on travel insurance and visas.
The site was built to convert two distinct audiences — leisure groups and corporate travel managers — with separate entry points and tailored messaging for each. Corporate bookings became a standout growth area post-launch.